Oxfam works with companies to help create authentic, purpose-led brand campaigns that challenge existing ways of thinking and make a real difference for people living in poverty. While supporting our work, developing strong social purpose helps brands build a deeper, more authentic relationship with consumers, with Unilever reporting that its Sustainable Living Brands are growing nearly 50% faster than the rest of its business.
Through our brand partnerships, we help unlock the power of brands to create a positive social impact, harnessing the passion and expertise of companies’ employees and inspiring customer loyalty through tailored engagement opportunities.
Why partner with Oxfam?
Oxfam is one of the UK’s most recognised charity brands, with a brand awareness level of 99% in the UK and an extensive network of 650 plus retail shops. Operating in 94 countries, Oxfam's work reaches millions of the world's poorest people. With deep expertise on sustainable development and women’s empowerment, we help companies achieve tangible social impact while enhancing their brand identity and customer loyalty. And we raise awareness of our partnerships among our extensive social media community, helping brands further expand their reach.
A company's employees are its most important asset. Our partnerships also offer exciting opportunities to make a difference, and they’re a great way to attract and retain talented staff, promote learning and development and foster team spirit. It’s proven to boost employee satisfaction, motivation and morale.